about us

Our Founder, Jason Sugar

Jason Sugar is a professional Life Coach, PADI Master Scuba Diver Trainer, and social entrepreneur.

Jason believes that greater personal power, freedom and joy are possible for each one of us—and that we have within us the power to create it anywhere, anytime, and under any circumstances. He also believes that “Be the change you want to see in the world.” is more than an idea—it’s a reality.

Jason Sugar, Founder

Deeply committed to practicing the Breakthrough Process in his daily life, Jason has built both his coaching business and this company on the foundation of the “Think. Be. Do. Have.” paradigm.

And he credits both the process and the paradigm for the personal power, freedom and joy he experiences in his daily life—as an individual, entrepreneur, and member of his community.

 

Now & Then:

  • Coaches people to create the personal and professional breakthroughs they want—through one-on-one coaching, and through the Breakthrough Adventures Program.
  • Teaches scuba diving in the Caribbean, certifying students as PADI Open Water Divers.
  • Produced a transformational theatre experience called Conversations With Willie at the Scotiabank Dance Centre in Vancouver (in which he made his debut performance).
  • Completed two triathlons in Hawaii with the Leukemia & Lymphoma Society’s Team in Training program, raising $15K in the process.
  • Co-created and collaborated on the launch of a variety of businesses including sugarandsugar, Vancouver’s ground-breaking event planning company and premiere, private event venue; One Planet Catering, a socially responsible company promoting well-being and awareness through food; and Wantsa, a cutting-edge platform for creating and distributing business offers to online and mobile consumers.
  • Engages with his community on Facebook, Twitter, and Linked In

What Qualifies Him To Lead?

Passionate about his own personal development, Jason has spent more than 25 years on his own “hero’s journey”. He has transformed decades of anger, judgment, and fear—and now lives life with power, freedom and joy. In the last 5 years, Jason has taken extensive coaching and leadership training that has enabled him to successfully coach others on their journeys.

He received his coach training and certification at Erickson College, one of the first coach training institutions in the world to be accredited by the International Coach Federation, in a powerful, NLP-based, “solution focused” coaching model.

Jason has studied and coached at Landmark Education, completing the Curriculum For Living as well as numerous Leadership Programs, Communications courses and seminars. He has studied a variety of personal development and leadership training programs, including the Mankind Project’s New Warrior Training Adventure and Primary Integration & Leadership Training.

As a professional Life Coach and PADI Master Scuba Diver Trainer (certified by the largest and most respected scuba diving training organization in the world), Jason is uniquely qualified to successfully lead people through this life-changing personal breakthrough and scuba diving program.

 

Training & Development:

  • PADI Master Scuba Diver Trainer
    Instructor Ratings: Open Water, Advanced, Rescue, Divemaster, Emergency First Response, Side Mount, Peak Performance Buoyancy, Deep, Wreck, Photography, Enriched Air, Gas Blender, Emergency O2 Provider, Equipment Specialist, AWARE Coral Reef Conservation, Project AWARE, Care for Children w/ AED
    Utila Dive Centre, Utila, Honduras (voted best PADI Instructor Development Centre worldwide, 2010)
  • Professional Life Coach
    Art & Science of Coaching (ICF Accredited Coach Training Program)
    Erickson College International, Vancouver, BC, Canada
  • Self-Expression & Leadership Program Coach, Introduction Leader
    Landmark Education, Vancouver, BC, Canada
  • Non-Violent Communication Facilitation
    North Shore Compass, Vancouver, BC, Canada
  • New Warrior Training Adventure, Primary Integration & Leadership Training
    The Mankind Project, Vancouver, BC, Canada

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